I can't be the only female who realizes that most gaming companies focus on male gamers. Some women enjoy first person shooter games, I know that's true. I personally have played Halo, and they are starting to have female character options, but that was a HUGE announcement when they included that. Which I feel is weird. It shouldn't be a huge announcement, it should just not even be news. I mean it should just be included.
One that is aimed at women completely and feels our pain is One More Story Games.
Anyway most companies focus on the young male gamer. Here are some of the reasons we think that's a mistake:
1. There are a lot of us. There are many women and female gamers who like to play, we have the same money as those males you are aiming the games at, but choose to spend it on other things since there aren't a lot of good games out there. I believe there would be more female gamers, if the options were better.
2. Moms and wives tend to choose what is good for the kids. Not always for sure, but many times us women, mom's and wives are the ones shopping for our men and kids when it comes to gifts, or deciding what is appropriate.
3. Womanly wiles trump marketing everytime. LOL Seriously though, if we hate your game, or don't want to be around when our guys are playing since it doesn't appeal to us, the males have less time to play. MOST men will choose their woman over a game, and if they don't, we have ways to convince them, we are more interesting ;) Appeal to us as well as the males, and we promise you will start seeing the benefits!
What reasons would you add?
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