Mixi, inc., a game developer from Japan, has unleashed a new video marketing campaign for its chart-topping mobile game Monster Strike.
SILLY VIDEO, STUNNING MONSTERS
The video features Brooklyn Nine Nine star Andy Samberg delivering a pep talk to a locker room full of computer generated 3D creatures. These 3D versions of characters from Monster Strike were created by award-winning Tippett Studio, perhaps best known recently for recreating their famous 3D holo chess scene for The Force Awakens.
I'm so-so, on this video to be honest. The silly locker room spiel didn't do it for me. But the creatures? Dang! They are stunning. Tippet Studio did an amazing job of bringing some of the creatures from Monster Strike to life, and for that the video is definitely more than worth a view (or two).
BIG IN JAPAN
Monster Strike is the biggest mobile game in Japan, dominating the charts on both iTunes and Google Play store since 2014. Worldwide it's been downloaded more than 30 million times.
If you haven't tried it yet I would say Monster Strike is definitely worth a look. The game play mechanic is pretty unique for an RPG "level 'em up" style turned based fighter. To attack you pull back on your monster and fling them across the battlefield. Your creature then bumps around the arena, banging into bad guys and causing damage, or bouncing off of allies and setting off back-up powers.
It's sort of like shooting a game of pool while simultaneously playing Pokemon. The monsters are cute, the artwork is solid and the leveling up aspect can be a bit addictive. I will warn you, the boss fights can be challenging, particularly when trying to clear them in as few turns as possible to earn the speed bonus. Personally, I like it when a game isn't too easy and I think it's actually nice to lose every now and again.
MOBILE APP WITH A SOCIAL TWIST
One of the other really unique parts of Monster Strike is the co-op play. Rather then pairing you up with a random stranger somewhere across the world, co-op play in Monster Strike relies on gathering together with friends in the same physical space. Playing together and cheering (and jeering) each other on, creates a unique social experience that is missing from most app games.
The social aspect is the driving force behind the whole #MonstersWillBringUsTogether campaign that Mixi launched with this video. From now until April 4th likes will unlock Orbs. You can check out the full details of the #MWBUT promotion on their website, but the general gist is the more people that click "like" on a particular Facebook post Monster Strike has published featuring the new Andy Samberg video, then the more Orbs they will give out as an in game prize.
The social aspect is the driving force behind the whole #MonstersWillBringUsTogether campaign that Mixi launched with this video. From now until April 4th likes will unlock Orbs. You can check out the full details of the #MWBUT promotion on their website, but the general gist is the more people that click "like" on a particular Facebook post Monster Strike has published featuring the new Andy Samberg video, then the more Orbs they will give out as an in game prize.
OVERALL, I find Monster Strike addictive and hard to put down. It's surprising just how much fun the fling to attack mechanic can be. Add in the ability to level up and combine monsters, and the engaging co-play options, and you've got a solid mobile game here.
TRY IT FOR FREE
Monster Strike is free to download and free to play. It's available in the Apple App Store and via Google Play. It does of course have the typical freemium gameplay aspects, where you can you use real world money to purchase in-game currency (Orbs), to speed things up or to hatch more monsters. However, having tested it out and played it for a good chunk of time I can vouch for the fact that you can play, and enjoy, this game without dishing out for the extras. Also, the whole #MonstersWillBringUsTogether campaign makes right now a particularly great time to join in on Monster Strike and get a bunch of free orbs (so far they've unlocked the "10 each" option, but I'm guessing more are to come).
Have you folks tried out Monster Strike yet? What did you think? Anyone else playing it right now? or are you about to download it and give it a shot? Let me know how you like it!
TRY IT FOR FREE
Monster Strike is free to download and free to play. It's available in the Apple App Store and via Google Play. It does of course have the typical freemium gameplay aspects, where you can you use real world money to purchase in-game currency (Orbs), to speed things up or to hatch more monsters. However, having tested it out and played it for a good chunk of time I can vouch for the fact that you can play, and enjoy, this game without dishing out for the extras. Also, the whole #MonstersWillBringUsTogether campaign makes right now a particularly great time to join in on Monster Strike and get a bunch of free orbs (so far they've unlocked the "10 each" option, but I'm guessing more are to come).
Have you folks tried out Monster Strike yet? What did you think? Anyone else playing it right now? or are you about to download it and give it a shot? Let me know how you like it!
Disclosure: This is a sponsored post, but as always our words and opinions are our own (and we would never suggest you try a game we didn't genuinely enjoy).
No comments:
Post a Comment